These boots were made for walking… dancing, protesting.

For life.

Electric studios laced up and broke in some design work for the new campaign through Acne London. This stunning film showcases the broad spectrum of die-hard Dr Martens devotees who have picked up, passed on, inherited, thrifted and borrowed their beloved boots.

Client: @drmartensofficial
Agency: @acne_london
Executive creative director: @katemurphyuk
Producer: @daisybam
Producer: @jackjackhoward
Creative: @woody.jpeg , @tom_loveless , @jamesranson000
Prod Co: @prettybirdpic
Director: @margotbowman
Animation: @electricstudios.tv
Grade: @etc.colour
Colourist: @jasoncolourist